Coastal sunset through palm fronds
Kaileigh Hamilton headshot
Digital Marketing Portfolio

Kaileigh Hamilton

Digital Marketing Specialist | Content Strategy | Social Media Marketing | Travel, Tourism & Hospitality

Focus

Tourism Marketing

Region

Myrtle Beach, SC

Experience

2+ Years

About

A storyteller at the intersection of travel & content.

I'm a digital content specialist with a passion for tourism, hospitality, and the craft of bringing destinations to life. I help travelers visit destinations and find their own piece of home.

My work blends blog writing, e-newsletter design, and social-first storytelling, grounded in a tourism management background and a love for the places people travel to.

0
Roles & internships
0
Years in tourism marketing
Stories worth telling

Experience

Work Experience

A journey through hospitality, marketing, and the moments that shaped my craft.

  1. Digital Content Specialist

    Red Sage Communications

    Remote · Nov 2025 — July 2026

  2. Marketing Communications Coordinator

    Surfside Realty Company

    Surfside Beach, SC · Mar 2025 — Nov 2025

  3. Customer Service Representative

    University of South Carolina Housing

    Columbia, SC · Aug 2024 — May 2025

  4. Marketing Intern

    Myrtle Beach Travel Park

    Myrtle Beach, SC · May 2024 — Jul 2024

  5. Office Administrator

    Aramark

    Columbia, SC · Sep 2023 — Jan 2024

  6. Social Media Marketing Intern

    Dauntless Travel

    Remote · Jul 2023 — Aug 2023

  7. Summer Intern

    Graduate Hotels

    Columbia, SC · Jun 2023 — Jul 2023

  8. Student Hospitality Ambassador

    USC Athletics

    Columbia, SC · Sep 2022 — Nov 2022

Open to my next marketing opportunity Let’s create something together!

Credentials

Education, skills & certifications

A foundation in tourism management, sharpened by hands-on marketing certifications and platform fluency.

Education

University of South Carolina

B.S. in Tourism Management

Minor in Social Media & Mass Communications

Columbia, SC

Skills

What I bring to the table

  • Blog Creation
  • E-Newsletter Design
  • Social Media Strategy
  • Content Creation
  • Copywriting
  • Brand Storytelling
  • Tourism Marketing
  • Hospitality Communications

Platforms & Tools

Microsoft Office
Microsoft Office
HubSpot
HubSpot
Mailchimp
Mailchimp
WordPress
WordPress
Adobe Photoshop
Adobe Photoshop
Adobe Creative Cloud
Adobe Creative Cloud
Canva
Canva
CapCut
CapCut
Google Workspace
Google Workspace
Instagram
Instagram
Facebook
Facebook
LinkedIn
LinkedIn
TikTok
TikTok
Meta Business Suite
Meta Business Suite

Certifications

SEO Certified

HubSpot Academy

Sep 2025

Content Marketing Certified

HubSpot Academy

Oct 2024

Social Media Certified

HubSpot Academy

Sep 2024

Graphic Design Essentials

Canva Design School

Jan 2025

Canva Essentials

Canva Design School

Jan 2025

By the numbers

Content that moves the needle

Real results from recent social campaigns, measurable growth in reach, engagement, and audience.

Instagram growth

Views are way up.

Reel and post views climbed 387% month over month, driven by 6 more reels and 27 more posts.

000%

Facebook performance

Jul 1 – Jul 31, 2025

Views

000,000

0.0%

Reach

00,000

00.0%

Content interactions

0,000

000.0%

Link clicks

0,000

00.0%

TikTok highlight

Guy Fieri's Downtown Flavortown

A single recap reel hit 85,000+ views on TikTok, driving major local visibility in just a few days.

00,000+views

Goals

Facebook goal achieved, and then some.

Increase Facebook reach

68.3K/37.9K

180% · Goal achieved

Increase Instagram reach

1K/1K

100% · Goal achieved

Selected work

Content in the wild

A peek at recent reels and graphics created from previous opportunities!

Featured reel

Guy Fieri's Downtown Flavortown
Highlight

Guy Fieri's Downtown Flavortown

A recap reel that hit 85,000+ views on TikTok, sparking major local visibility for Guy Fieri's Downtown Flavortown in just a few days.

Now playing

More social reels

Featured Surfside Property
Featured Surfside Property
Featured Vacation Rental
Featured Vacation Rental
Bakery Highlight
Bakery Highlight
July 4th at MBTP
July 4th at MBTP
Behind the Scenes
Behind the Scenes
Booking a Tour Process
Booking a Tour Process
Van Gogh Experience
Van Gogh Experience
Myrtle Beach Food Truck Festival
Myrtle Beach Food Truck Festival
Brookgreen Gardens Spring Plant Sale
Brookgreen Gardens Spring Plant Sale
Halloween Horror Night recap
Halloween Horror Night recap
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel
Social reel

Graphics

Myrtle Beach Travel Park ad
Myrtle Beach Travel Park ad
Surfside Realty check-in packet
Surfside Realty check-in packet
Surfside Realty booking guide
Surfside Realty booking guide
Surfside Beach rules
Surfside Beach rules
Beach rules after Labor Day
Beach rules after Labor Day
Hurricane preparedness tips
Hurricane preparedness tips
Surfside Realty services ad
Surfside Realty services ad
Surfside Realty 'Why Choose Us?'
Surfside Realty 'Why Choose Us?'
The Rookery annual gathering invite
The Rookery annual gathering invite

Featured writing

Blogs I've written

A selection of published articles spanning tourism, marketing, and lifestyle brands.

Written by Kaileigh Hamilton

Resume

The full story, on paper.

Download my resume for a deeper look at my experience in tourism marketing, digital content, and communications.

Get in touch

Let's tell a story together.

Whether it's a destination, a brand, or a brand-new idea, I'd love to hear about it.

Say hello